Properties include different tabs that will allow you to set and modify information in order to successfully create a campaign through Zynchro.


Manufacturer

Input the name of any advertising manufacturer in the field and click on the Add new button.

You can also Edit or Delete an existing manufacturer by clicking on the corresponding button. You’ll not be able to delete a manufacturer with already assigned Brands.

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Categories

Categories are directly related to one or many manufacturers.

You can add one or many Categories by adding a category name and clicking on the Add new button. 

You can also Edit or Delete an existing category by clicking on the corresponding button. You’ll not be able to delete a category with already assigned Brands.

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Brands

Once you have added a Manufacturer and Category  you’ll be able to add one or many Brands to each Manufacturer and Category.

Select the Manufacturer from the drop down list, then select a Category and then add the Brand name and click on Add new button; it will now be added to the list.

You can Edit and Delete any brand by clicking on the corresponding button. If you select Edit, you can modify the brand’s name,  move it to another category or assign it to a different manufacturer. You will not be able to delete a Brand if it’s already used in any other Campaign Manager module.

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Revenue Class

In the Revenue Class tab you may add different income sources and assign a revenue percentage to each class. Just add the Revenue Class name and click on the Add new button.

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You may have Revenue Classes at 0% but all Revenue Classes combined should add up to 100%.

To assign or edit percentages to the already added Revenue Classes, click on the % button on top of the table. A pop-up window will be displayed.

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You can also Edit or Delete an existing revenue class by clicking on the corresponding button. You will not be able to delete a Revenue Class  if it’s already in any Campaign.


Fillers 

You can add additional content (that is not a part of your campaigns) in order to fill the empty space not occupied by your campaigns assets in the specified weighted inventory (see Properties -> Settings).

First select the desired Campaign's Smart Group where you want to use fillers, the same that you’ll be using for your Campaign.

On the Maximum % field, you must add a percentage value in order to set the empty time that you want to be filled by the selected assets.

You can select existing files from your Media Library or add new files in Content -> Media Library to be used as fillers in your campaigns. You may use the Edit button to turn on or off a video audio or to change the duration of an image (default is 30 seconds). You may also delete any asset to be used as a filler.

Once you have added your assets as fillers, please slide the Enable/Disable switch to enable the Fillers. You can also disable all fillers by moving the slider switch to Disabled.

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In order for you to see your assets and fillers list, please visit the Campaign Manager -> Rundown section.


Presentations

Presentations is where you’ll be able to bind the Smart Group with the Presentation you’ll be using in your campaign.

Click on the Add button and Select your Smart Group and the Presentation that you will use with it. 

Please remember that Smart Groups must be previously created in Groups -> Smart Groups

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NOTE: The order in which your Smart Groups and Presentations are displayed on this list is the order of preference in which your players will respond in case that they are included in more than one group. A player will only display content for the first Smart Group on the list with content pushed to it.

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If you currently have content from a campaign displaying on a player in a Smart Group and you wish it to display content from a different campaign you can either:

- Ensure that your playlists are only assigned to the Smart Group in the second place on the list.

- Reorder your Smart Groups on the list so that the second one is on top of the first one.  


Settings

Here you can add or modify your Weighted Inventory (in seconds) ie. 3600 seconds = 1 hour; 1800 seconds = ½ hour. 

You can also add the owner of your Campaigns.

You may also select whether audio should be on or off as a default setting. 

You’ll also get information about the correct specs for your videos (codec and maximum resolution) and your images resolution to be uploaded as assets for your campaigns.

If you turn on the Alert switch, any asset not meeting the required specs will be marked in red as a warning that the assert will not be correctly displayed. If you turn the switch to Block, you will not be able to publish the campaign having invalid assets.

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Reports

In this tab you can configure the setting that Zynchro will take into account when generating your reports. 

Add all required fields and click save. 

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Inventory

Coming soon



Disclaimer

You can add a disclaimer to your reports by clicking on the Show in reports option. 

To do so, input the desired text into the designated field and click save.


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* The images used in this guide are for illustrative purposes only and designed to be a representation and/or general orientation of the required steps and/ or existing system and are not in any way designed to represent or guarantee aspects of the project, software and or information from any particular unit or location.